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Active Wellbeing

Project type

Branding and identity, editorial design

Date

2024-2025

Active Wellbeing is a five-year strategy which aims for residents of the borough of Havant, particularly those who face the greatest inequalities, to have improved opportunities to move more, empowering them to lead happier, healthier, and more fulfilling lives.

The project is centralised around a core strategy document which provides partners working in Havant with a blueprint of how to shift towards a concept of Active Wellbeing – a more integrated health and wellbeing offer that has a positive impact on local strategic priorities, particularly health, the environment, regeneration, economy, housing, transport and community safety.

My role in the project, working collaboratively with fellow graphic designer Erin Dodd, was to create the brand identity for Active Wellbeing, the promotional materials to advertise it to key stakeholders and residents, and design the Active Wellbeing Strategy documents.

The Active Wellbeing Strategy is jointly owned, delivered and measured in partnership between Havant Borough Council, Hampshire County Council Public Health, Horizon Leisure Trust, NHS Hampshire and IOW, Community First and Energise Me.

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